Best Proposal Tracking Software (Free and Paid, Compared)

By Oleh Tsyupa, Founder of PDFTrackr · Published 2026-07-29 · Updated 2026-07-29

14 min read

The first page loses 34.4% of readers before page two — more than the next eleven pages lose combined — and the median reading session lasts 45.7 seconds.

A proposal that shows as opened is not a proposal that was read. If most readers never reach page two, the scope and pricing you buried on page five were never seen, and 'they opened it twice' is the wrong signal to follow up on.

Based on 3,017 validated sessions across 1,513 readers and 126 documents (PDFTrackr production analytics, all time, extracted 10 Jul 2026). Figures are medians, not averages.

You can see this curve on your own proposal before reading any further: create a free tracked link — 50 files, 12 months of history, no card. The rest of this page is the comparison.

All 11 proposal tracking tools, compared by what they see after you send

The table grades each tool on the deepest signal it records about a sent proposal, not its feature count. Deepest signal runs in three steps: an open, time spent per section or page, and per-page reading of the document you already wrote. Every cell comes from the vendor's own pricing page or documentation, dated in the sources below.

Eleven proposal tracking tools by product type and the deepest engagement signal each records. All competitor cells fetched 2026-07-29 except DocSend's, which come from the browser-verified competitor matrix of 2026-07-17. Prices state their billing period; Offorte's are its euro set. Prices change — re-verify before quoting.
ToolProduct typeDeepest signal it recordsPermanent free tierEntry paid price
PDFTrackrDocument trackerPer-page reading, automated opens excludedYes · 500MB · 50 files · 50 links · 12-month history$9/mo
PapermarkDocument trackerPer-page readingYes · 50 docs · 50 links · 30-day history · last 20 views€24/mo annual
PeonyDocument trackerPer-page readingYes · 50 docs · unlimited visitors$30/admin/mo annual
DocSendDocument trackerPer-page reading, on every tierNo · trial only$10/user/mo annual
PandaDocBuilder + e-sign suiteReal-time tracking and notifications, free tier includedYes · 60 documents/year · real-time tracking$19/seat/mo annual
ProposifyProposal builderTime spent per section (Team and above)No · 14-day trial$19/user/mo annual
Better ProposalsProposal builderTime spent per section, all tiersNo · 14-day trial$13/user/mo annual
QwilrBuilder + e-sign suiteAnalytics on a Qwilr web-doc section, all tiersNo · 14-day trial$35/user/mo annual
ProposableProposal builderProposal analytics, all tiersNo · trial only$19/user/mo
OfforteProposal builderStatistics and notifications (Standard)No · 14-day trial€12.50/mo annual (€20 monthly)
GetAcceptSales-engagement suiteDocument tracking and insights, Professional and aboveNo · trial only$25/user/mo (tracking from $49, min 5 users)

Two different products answer this one search

Six of the eleven tools above are proposal builders, and a seventh, GetAccept, bundles the same build-and-send model inside a wider sales platform. You write the proposal in their editor, send it as a hosted web document, and the tracking measures that web document. If you already have a proposal — written in Google Docs, exported from InDesign, assembled in Word — a builder does not track it. It asks you to rebuild it.

That is a reasonable trade when you write proposals constantly and want templates, approval flows and e-signature in one place. It is a poor trade when you write four proposals a quarter and each one is already finished. The four document trackers take the PDF as it is, put it behind a link, and start measuring — no rebuild, no template system, no per-seat licence for a colleague who reads the analytics twice a month. If you have never used a tracked link before, free PDF tracking covers what the mechanism does and does not see.

The second difference is what “page” means. A builder measures its own sections; a tracker measures the pages of your PDF. Qwilr's page analytics report how prospects engage with each page — where a page is one of its own hosted web documents, not a page of a PDF. Neither is wrong, but “they spent four minutes on page three” means something different in each, and only one of them corresponds to the pricing page you actually laid out.

Tools that track the PDF you already wrote

PDFTrackr

Upload the finished proposal, create a link, send the link instead of the attachment. You get page-by-page reading — which pages were reached, how long each held the reader — plus an email gate, password, expiry and download control, all on the free plan. The free tier is 500MB across 50 files and 50 share links with 12 months of history, which is more retention than any other free tier here. Automated opens are excluded from the counts rather than inflating them, so a scanner opening the link on the recipient's behalf does not read as interest — the reason that matters is set out in are PDF view counts real. Pro is $9/mo and raises the ceilings to 10GB, 500 files and unlimited links, with 24 months of history — the full breakdown is on the pricing page, and the wider comparison of free tiers across the category is in our guide to free PDF tracking tools.

What the free plan includes is worth being specific about, because in this category the free tier is usually a trial in disguise. Page-by-page reading, the email gate, password protection, link expiry, download control and virus scanning on upload are all free, not trial-limited and not time-boxed. Two of those are worth separating out, because no other free plan on this page matches them. Every upload is virus-scanned — none of the ten vendors compared here publishes a malware-scanning claim on any tier, paid ones included. And every view is kept for the full 12 months against Papermark's and Peony's 30 days, so a proposal that goes quiet in March and reopens in June still has a record to compare against. Folders, CSV export, watermarking and real-time open alerts are the Pro features; the free plan gets a daily digest instead. There is no seat model — the limits are on files and links, not on people, so a second person reading the analytics costs nothing.

Best for: A proposal that is already written, where you want to know which sections were actually read before you follow up.

Honest weakness: No proposal editor, no templates and no e-signature. If you want the document written and signed in one tool, buy PandaDoc or Proposify for that job — and add us only if you also want page-level reading data on the finished PDF.

Papermark

Open source, and the closest thing to a direct equivalent. The free tier matches ours on document and link count — 50 and 50 — with page-by-page analytics, email capture, password and download control. Where it differs is memory: free keeps 30 days of history and shows only the last 20 views, against our 12 months and every view. Paid starts at €24/mo billed annually for Pro, and Pro still caps view history at the last 1,000 views — Business is where it becomes unlimited.

Best for: Teams who want the code auditable or self-hosted, and who do not need more than a month of proposal history.

Honest weakness: The 30-day free window is the constraint on a proposal that closes slowly — a deal that reopens in month three has no record left to compare against.

Peony

Design-led, priced per admin with viewers always free, and unusually generous on the free tier: 50 documents with page-by-page analytics, email capture, password protection, link expiry and unlimited visitors. Business is $30/admin/mo billed annually and adds up to 1,000 documents, email authentication, allow and block lists, screenshot protection, a simple NDA, download prevention and drop-off analysis; dynamic watermarking, granular permissions and the countersigned NDA are a tier higher again, on Data Room at $52/admin — the point at which the per-admin model costs several times a flat Pro seat for the same reading data.

Best for: A free tier that reads like a paid one — page-by-page analytics, email capture and password protection at $0, with no cap on how many people open a link.

Honest weakness: Priced per admin, so a second person who needs to send proposals doubles the bill where our Pro seat does not — and dynamic watermarking and granular permissions sit a tier up at $52/admin.

DocSend

The category's reference implementation, now owned by Dropbox. Per-page document tracking is core on every tier — real-time engagement, location, read and forward notifications, and both aggregate and individual dashboards — and per-page reading depth is its signature feature. There is no free plan; the free Send & Track tier was discontinued in March 2025. Personal is $10/user/mo billed annually ($15 monthly), Standard $45 annual ($65 monthly), and the data room tiers run to $180/mo.

Best for: Sales teams who want the most established per-page tracking and are already paying for a document stack.

Honest weakness: No free tier at all, and per-user pricing means the cost scales with headcount rather than with proposal volume.

Builders that track what they built

PandaDoc

A full proposal, contract, quote and payments suite where tracking is one bundled feature. It is the only builder here with a permanent free plan, and the free plan is unusually complete: 60 documents a year, the full editor, unlimited seats, and “real-time tracking and notifications” — the tracking is not held back for the paid tiers. Starter at $19/seat/mo billed annually adds unlimited document uploads and e-signatures; Business at $49/seat/mo billed annually ($65 monthly) adds CRM integrations, approval workflows and custom branding — all charged per seat, where our limits sit on files and links rather than on people.

Best for: Sending fewer than about five proposals a month and needing e-signature — the free plan covers the whole workflow, tracking included, at no cost.

Honest weakness: Sixty documents a year is five a month, and the free tier meters e-signature at five documents a month too. PandaDoc names tracking and notifications but never says whether it measures per page, so reading depth is unstated.

Proposify

A dedicated proposal builder with a clear analytics split by tier. Basic ($19/user/mo annual, $29 monthly) includes document tracking and notifications — you are told when a prospect is viewing. Team ($41/user/mo annual, $49 quarterly) adds document analytics: in Proposify's own words, “a timeline of when each recipient opens your document and how much time they spend in each section.” Send limits are per tier — 10 documents a month on Basic, 30 on Team — with per-document overage charges. There is no free plan, only a 14-day trial.

Best for: Agencies writing proposals continuously who want the writing, the sending and the section-level timing in one system.

Honest weakness: Section-level timing is a Team-tier feature, so the analytics most people are searching for start at $41/user/mo, and the send limits are metered on top.

Better Proposals

The cheapest builder here that puts section-level analytics on its entry tier rather than behind an upgrade. Every plan tracks when a proposal was “received, opened, read, forwarded, downloaded, and signed” plus which sections the reader spent the most time on. Starter is $13/user/mo annual ($19 monthly) for one seat and 10 documents a month; Premium is $21 annual ($29 monthly) for unlimited seats and 50 documents; Enterprise is $42 annual ($49 monthly) for unlimited sends. No free plan, 14-day trial.

Best for: A solo consultant who wants section timing without a tier upgrade and sends under ten proposals a month.

Honest weakness: Every tier meters document sends except Enterprise, so a busy month costs more than the headline price suggests.

Qwilr

Interactive web proposals with e-signature, payments and CRM integrations, priced per user with no free plan. Page analytics are available on all tiers, which sounds like the broadest coverage on this page — with the caveat above, that a Qwilr page is a section of a Qwilr web document, not a page of a PDF. Starter is $35/user/mo billed annually ($49 monthly), Growth $55 with a five-user minimum, Scale $75 with a ten-user minimum, the upper two annual only.

Best for: Teams whose proposals genuinely benefit from being interactive web pages — embedded video, live pricing tables, accept-and-pay in the document.

Honest weakness: Seat minimums on the upper tiers mean the real entry cost is far above the per-user headline, and the analytics do not describe a PDF.

Proposable

A straightforward builder with proposal analytics on every tier. Solo is $19/user/mo for five proposal deliveries a month; Team is $39/user/mo with unlimited proposals and sales team stats; Enterprise starts at $500/mo and adds department-level reporting. Its pricing page does not publish an annual rate or state what the analytics measure beyond the label, so the depth is not verifiable from the vendor's own page.

Best for: Small sales teams wanting unlimited sends and per-rep reporting at a flat per-user price.

Honest weakness: Five deliveries a month on the entry tier, and the analytics depth is unstated — you cannot tell from the pricing page whether time-per-section is included.

Offorte

A European builder with unlimited proposals on both tiers, which is unusual in a category that meters sends. Reading its euro prices: Standard is €20/mo for one user, or €12.50/mo billed annually, with statistics and notifications; Premium is €45/mo for five users, or €30/mo billed annually, adding trends, insights and rights management. Its pricing page lists “statistics and notifications” on both tiers without saying what they contain, so treat the depth as unstated rather than absent. No free plan, 14-day trial.

Best for: A one-person consultancy sending a high volume of proposals — unlimited sends at €12.50/mo on an annual plan is the cheapest per-proposal cost here.

Honest weakness: What the statistics actually contain is not published, so you are buying on the label; and the headline figure is the annual rate — paying monthly is €20, not €12.50.

GetAccept

A sales-engagement platform rather than a proposal tool — digital sales rooms, e-signature, video and CRM workflow. eSign is $25/user/mo, but its tracking grid marks document tracking and insights, reporting and sales analytics, deal score and the document timeline as excluded from that tier: all five start at Professional, $49/user/mo billed annually with a five-user minimum. There is no free plan.

Best for: Enterprise sales organisations already buying a full engagement platform, where proposal tracking is one workflow among many.

Honest weakness: The tracking features this page is about start at Professional's five-user minimum — $245/mo before anyone reads a proposal, which is the highest entry cost here for the tracking itself.

Three tools that beat us, and where

Every listicle written by a vendor should say where it loses. Three of these are better buys than PDFTrackr for specific jobs, and the reason is not close.

PandaDoc beats us on total workflow cost for low-volume senders. Sixty documents a year at $0, with real-time tracking and notifications included rather than held back for the paid tiers and e-signature on five documents a month, is a complete proposal process — and we do not do e-signature at all. If your proposals need signing, run PandaDoc and use us only if you also want reading depth on the finished PDF.

Better Proposals beats us on writing plus timing in one place at the lowest price of any builder here — $13/user/mo annual with section-level time tracking on the entry tier, where Proposify puts the same capability at $41. If you are writing proposals from scratch every week, that is a better fit than exporting a PDF and tracking it separately.

Papermark beats us on auditability. Its code is open source and publicly reviewable, where ours is not, and its free tier matches ours document for document and link for link, 50 and 50. Self-hosting is narrower than it sounds — Papermark says the open-source build may be self-hosted “only for personal needs”, with team deployments under an enterprise licence — but for anyone who has to read the code before trusting it, that option does not exist on our side at all. Run Papermark if the code has to be inspectable; run us if the deal outlives the month, because their free tier keeps 30 days and the last 20 views against our 12 months and every view.

What the reading data says about following up on a proposal

Across PDFTrackr's own production analytics, the median reading session lasted 45.7 seconds and the 90th-percentile session ran 5.8 minutes; the median time on a single page was 3.1 seconds, with a 90th percentile of 38 seconds. The drop-off is steep and early: 65.6% of readers reach page two, 55.0% reach page four, and 37.8% are still there at page ten.

Two consequences for a proposal. First, the page-one loss of 34.4 percentage points is larger than everything pages two through twelve lose combined, so a cover page that restates the brief costs you more readers than any later section. Second, “opened” is a weak follow-up trigger and section timing is a strong one: a prospect who spent four minutes on the pricing page is a different conversation from one who reached page two and stopped, and only the tools with per-page or per-section timing can tell you which happened. We take that second question apart in detail in how to know if a client read your proposal, and the full drop-off curve with its methodology is in the page-by-page analytics guide.

How we evaluated these tools

Every price, limit and feature cell comes from the vendor's own pricing page or documentation, not from a directory listing or a competitor's comparison. Nine of the ten competitors here were fetched on 2026-07-29, and where a claim turns on which tier a feature sits on, the vendor's own feature grid was read rather than its plan summary. DocSend's cells come from a browser-verified competitor matrix compiled on 2026-07-17, inside the 30-day freshness window this site holds itself to. Every source URL is listed below with its date.

Where a vendor does not publish something, this page says so rather than inferring it. Proposable and Offorte both describe their analytics only by label, so their depth is recorded as unstated. Prices are given with their billing period, because most pricing pages in this category default to the annually-billed rate and show the monthly one only behind a toggle. Offorte localises its pricing by region and publishes a euro and a dollar set; the euro figures are used here, and every Offorte tier is read from that same set rather than mixed across the two.

Vendor pricing changes without notice, so this comparison carries a re-verification date and every row is re-checked monthly. If you are about to buy on the strength of a cell here, open the vendor's pricing page first — and if you find a cell that has drifted, the fastest correction is to tell us.

Frequently asked questions

Is there free proposal tracking software?

Yes, on both sides of the category. Among document trackers, PDFTrackr, Papermark and Peony all have permanent free tiers with page-by-page analytics. Among proposal builders, PandaDoc is the only one here with a permanent free plan — 60 documents a year, with real-time tracking and notifications included rather than reserved for the paid tiers. Every other builder on this page is trial-only.

How do I track proposal views without changing how I write proposals?

Use a document tracker rather than a proposal builder. You export the proposal you already wrote as a PDF, upload it, and send a link instead of the attachment. Nothing about your writing process changes. A builder works the other way round — you move the writing into its editor, and the tracking follows.

Can I tell if a client read my proposal or just opened it?

Only with a tool that measures per page or per section. An open tells you the link was loaded, which can be a person or an email security scanner. Per-page reading tells you which sections held attention and for how long. PDFTrackr, Papermark, Peony and DocSend measure per page; Proposify and Better Proposals measure time per section of documents built in their editors.

Does proposal tracking work if I send the PDF as an email attachment?

No. An attachment is a copy of the file sitting on the recipient's device, with no connection back to you. Every tool on this page works by replacing the attachment with a link to a document it hosts. If sending an attachment is non-negotiable, no tool here will help.

What is the difference between proposal tracking and e-signature?

Tracking measures reading; e-signature captures agreement. They are often bundled — PandaDoc, Qwilr and GetAccept all include e-signature — but they are separate capabilities. PDFTrackr does not offer e-signature. If your proposals need signing, choose a tool that does it natively rather than adding a second product.

How long does proposal tracking data stay available?

It varies more than any other dimension in this comparison. PDFTrackr's free tier keeps 12 months of history and every view; Papermark's free tier keeps 30 days and the last 20 views, and its Pro tier caps at the last 1,000, and only Business lifts the cap. If your sales cycle runs longer than a month, check the retention line before the price line.

Which proposal tracking tool is cheapest?

For a permanently free option with per-page reading, PDFTrackr, Papermark and Peony are all $0. Among paid entry tiers, Better Proposals at $13/user/mo and Offorte at €12.50/mo are the lowest published builder prices — both on annual billing; paying monthly they are $19 and €20. PDFTrackr's Pro is the lowest paid tier on this page at $9/mo, and that is the monthly rate — annual billing is $84/yr.

Sources

  1. Proposify — Pricing (accessed 2026-07-29)
  2. Better Proposals — Pricing (accessed 2026-07-29)
  3. GetAccept — Pricing (accessed 2026-07-29)
  4. Offorte — Pricing (accessed 2026-07-29)
  5. Proposable — Pricing (accessed 2026-07-29)
  6. PandaDoc — Pricing (accessed 2026-07-29)
  7. Qwilr — Pricing (accessed 2026-07-29)
  8. DocSend — Pricing (accessed 2026-07-17)
  9. Papermark — Pricing (accessed 2026-07-29)
  10. Peony — Pricing (accessed 2026-07-29)

See which sections of your proposal actually get read

Upload the proposal you already wrote, send a tracked link instead of the attachment, and see page-by-page reading. Free plan: 50 files, 50 links, 12 months of history, no card.

Start tracking free

Keep reading: how to know if a client read your proposal, every free PDF tracker compared, and how free PDF tracking works.

Oleh Tsyupa

Founder, PDFTrackr

Has analysed over 3,000 tracked document-viewing sessions on PDFTrackr.